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Press Releases The following are press releases that were made available to various news outlets in the local area. If you have any questions, or would like to receive additional information about a story, please contact Roger Martin at 888-995-6312 ext 1460 or Rebecca Barfield at 850-698-7800. November 16, 2004 LOCAL BUSINESS LENDS A HELPING HAND Like many others in Pensacola, Whitfield Memorial Baptist Church is still reeling from Hurricane Ivan. Originally located at 1601 West Jackson Street in the Brownsville area of Pensacola, Whitfield Baptist has temporarily relocated to the local business office of Super Lube on Brent Lane. Super Lube offered to house the quaint church after its building was severely damaged by Ivan. “We lost a quarter of the roof which resulted in extensive water damage,” said Pastor Shane Fickling, Whitfield’s senior pastor. Now known to Super Lube employees as “The Church at 302,” representing its store number, Whitfield Baptist continues to serve working families and retirees with Wednesday and Sunday services despite the destruction at their home sanctuary. Pastor Fickling, a corporate chaplain for the 11 Pensacola area Super Lube locations, has been with Super Lube for one year and has been touching Pensacolians for five years of service at Whitfield. “We like to reach out to the needy and everyone is needy in one way or another,” says Pastor Fickling. Employed by Marketplace Ministries, a Dallas-based employee care provider, Pastor Fickling says that “in a strange way this is all part of God’s unfolding plan.” At the time of the storm, Whitfield Baptist Church was not insured and has not received any funding to restore the original building. Pastor Fickling will continue to hold services at the Brent Lane Super Lube until plans are made by the church to repair or rebuild the Jackson Street building. You can join Pastor Fickling and Whitfield Memorial Baptist Church on Wednesdays at 6 p.m. and Sundays at 10:30 a.m. at Super Lube, located at 281 East Brent Lane, or contact Pastor Fickling at 850-380-1374. American LubeFast is the largest independently owned and operated oil change and preventative maintenance company in America. American LubeFast operates 65 locations in Georgia, Florida and Alabama and 11 Super Lube stores in the Pensacola area.
December 3, 2004 AMERICAN LUBEFAST JUMP STARTS EMPLOYEE RELATIONS Always striving to be innovative, American LubeFast recently pioneered two new programs—A Corporate Chaplain program as well as a position for a Chief People Person (CPO). The Corporate Chaplain program was started to provide a personal and proactive "Employee Care Program" to American LubeFast. Since the program’s inception in XX, a team of experienced and trained chaplains have taken over roles in 13 cities. American LubeFast acquired this modern program from Dallas-based, Marketplace Ministries. The chaplains are dedicated caregivers that are available 24 hours a day, 365 days a year to deal with any trouble an American LubeFast employee may encounter. “We are trying to meet our internal goals and objectives,” said American LubeFast President Roger Martin. “We feel that improving our employee relations and morale is next on our list.” More recently, American LubeFast implemented a new management position designed to more specifically assist the company in putting the employee first and to Shepard the company’s culture of honoring ethical standards and leadership. American LubeFast, headquartered in Atlanta, Georgia, appointed former regional vice-president, Greg Mercer, as the company’s first CPO. Mercer’s position will include overseeing the Chaplain program, initializing a mentoring program, as well as employee retention and relations. “I believe Greg Mercer is the right man, at the right time, to wear the CPO hat,” said Tim Embry, American LubeFast’s owner. “We wanted someone to work full-time putting the human element first. Now our employees are the cornerstone of our culture,” said Embry. American LubeFast is the largest independently owned and operated oil change and preventative maintenance company in America. American LubeFast operates 65 locations in Georgia, Florida and Alabama and 11 Super Lube stores in the Pensacola area.
December 3, 2004 SUPER LUBE TO HOLD HOLIDAY FOOD DRIVE PENSACOLA, Fla. – Super Lube is teaming up with the Manna Food Bank in Pensacola this holiday season to help feed those in need. Super Lube will hold a food drive Nov. 29 through Dec. 20 at all eleven Pensacola-area locations. Stores are located in Pensacola, Gulf Breeze, Milton, Navarre, Niceville and Crestview. Anyone donating three non-perishable food items to the drive will receive $3 off any service at Super Lube. Since Hurricane Ivan, the Manna Food Bank has been struggling. The main warehouse was severely damaged and some of the food stock was lost. “We want to help Manna this season because so many in our community will be without homes this Christmas,” said Roger Martin, President of American LubeFast, which owns the Pensacola-area Super Lube stores. The foods collected from the drive will be delivered in time for Christmas. American LubeFast is the largest independently owned and operated oil change and preventative maintenance company in America. American LubeFast operates 65 locations in Georgia, Florida and Alabama and 11 Super Lube stores in the Pensacola area.
December 22, 2004 SUPER LUBE HOLIDAY FOOD DRIVE A SUCCESS PENSACOLA, Fla. -- The 11 Pensacola-area Super Lube locations collected over 500 pounds of non-perishable food for the Manna Food Bank in a holiday food drive that ended Monday, Dec. 20. "The donation made by Super Lube will feed about 25 families in the community," said Sharon Ernes, Program Director with the Manna Food Bank. Manna Food Bank, like many others, was left with a severley damaged warehouse after hurricane Ivan. The food donated will be used to help feed local families this holiday. The food was collected for four weks at Super Lube stores in Pensacola, Crestview, Milton, Navarre, Gulf Breeze and Niceville. Those donating three or more food goods were given $3 off any service at Super Lube. "We experienced quite a few people just coming in and donating food, without even having services done to their car," said Rebecca Barfield, Business Development Manager with Super Lube. "We were very happy to see the community willing to help without getting anything in return." To promote the food drive, Super Lube invited Santa Claus to the Brent Lane store on Dec. 10 from 3 to 5 p.m. so families could donate food and also visit with Santa. Over 50 parents and children came out to support the community and donate food. American LubeFast is the largest independently owned and operated oil change and preventative maintenance company in America. American LubeFast operates 65 locations in Georgia, Florida and Alabama and 11 Super Lube stores in the Pensacola area.
March 1, 2005 GIRL SCOUTS TO SELL COOKIES AT SUPER-LUBE Two local Girl Scout troops will be at area Super-Lube locations on Saturday, March 5, 2005 to sell cookies. Niceville troop #009 will be at the Super-Lube at Crestview troop #381 will be at the Super-Lube at Both troops will be selling all eight varieties of cookies available this year including the favorites like For more information about Niceville troop #009, contact Beth Melendex at 850-651-5324. For more information about Crestview troop #381, contact Stephanie Hunsinger at 850-682-1431. American LubeFast is the largest independently owned and operated oil change and preventative maintenance company in April 6, 2005 In 2004, the State of Super Lube’s parent company, American LubeFast, generously purchased flags to donate in schools in their service area in an effort of goodwill and community appreciation. Super Lube representative Rebecca Barfield presented the flags to Holley-Navarre Middle School Principal Don Bowersox and to Student Council President Stephanie Kaelbli. The school expressed their appreciation by presenting a plaque to the company. The Navarre Super Lube store is located at American LubeFast will also donate 49 American flags to American LubeFast is the largest independently owned and operated oil change and preventative maintenance company in April 15, 2005 SUPER LUBE PRESENTS WOMEN'S WORKSHOP Women’s Workshop will provide essential and valuable car maintenance and safety tips. The Workshop will include learning stations that provide information on how to check your oil, how to check tire pressure, how to change a tire and more! Learning stations will be hosted by managers of local Super Lube locations. Super Lube will host the event and provide free food and beverages. There will also be hourly drawings for prizes such as pedicures, manicures, facials and oil changes for a year. A children’s play area will be provided while women visit the learning stations. Beginning at noon, Women’s football team, the Pensacola Power, will also be on hand to help serve food and greet attendees. All women and children are invited to attend the Women’s Workshop. Every woman attending the Workshop will receive a free party bag filled with car tips, tools and discounts. Parking for the Workshop is available across from the Super Lube on To register for the event visit www.lubefast.com and be entered to win oil changes for a year or call Rebecca at 850-698-7800 for more information. American LubeFast is the largest independently owned and operated oil change and preventative maintenance company in
April 20, 2005 WOMEN'S WORKSHOP A SUCCESS! The Workshop attracted over 120 women, children and even a few men. The Workshop attendees enjoyed a day of learning, entertainment and beautiful weather. The Workshop included three learning stations taught by local Super Lube managers. Everything from how to change a tire and check tire pressure, to the basics of motor oil were included at the learning stations. Attendees visited the learning stations at their leisure and were invited to a hands-on approach. “We were very pleased to see the women getting down on their knees and wanting to help our managers change tires,” said Roger Martin, president of American LubeFast, the company that owns and operates the 11 Pensacola-area Super Lube stores. “It is a big step in the right direction that women are not only taking an interest in their cars, but they are willing to proactive in learning safety and maintenance tips.” Children who attended the event were entertained by an activities area and women were entertained by Hotdogs and hamburgers were served and goodie bags were given to all women who attended the event. Door prizes consisting of manicures, pedicures, facials, massages and oil changes were also awarded every hour. “We (Super Lube) are extremely pleased with this Workshop,” said Rebecca Barfield, business development manager for American LubeFast. “We feel that this Workshop has helped many women better understand their cars which will in the future help protect them and their families. At this time, we are looking to have another Workshop possibly in the fall.”
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